‘Alice in Wonderland’ Immersive Experience Set for London

An “Alice in Wonderland” themed immersive experience is set to open in London next month.

Inspired by Lewis Carroll’s beloved book, the 26,000 sq. ft. experience is comprised of ten multi-sensory environments and theatrical storytelling exploring Alice’s journey with the help of live actors and projection mapping.

Over approximately 90 minutes, visitors of all ages will step into some familiar locations – including the Caterpillar’s den, Queen’s court and Rabbit’s house – and come face-to-face with some of Carroll’s most iconic characters such as the White Rabbit, Cheshire Cat, the Caterpillar, the Mad Hatter, the Queen of Hearts and of course, Alice as they watch the story unfold.

There is also a tea party room serving a variety of sweet treats inspired by the book, including cakes representing a white rabbit, a red rose and a mushroom.

The experience will open on Nov. 13 at Dock X in Canada Water with tickets priced at £26 ($34) for adults and from £19 ($25) for children aged 4 and over. Family tickets are available.

It is produced by Cités Immersives with Rivaj Group / Encore Prod alongside promoter FKP Scorpio Entertainment U.K. Ltd.